Channel Connector
Sell on every channel — from one dashboard.
Connected, checked, optimised.
Connecting a new marketplace is normally an integration project: wading through API documentation, working out field mappings, writing code, testing and maintaining — weeks of work per channel, and with every API change it starts all over again. Channel Connector turns that around. The AI reads the API documentation of your webshop and the marketplace, works out by itself how each field should map from source to destination — titles, prices, stock, orders, variants — and generates a production-ready connection from it, with retries and error handling built in. Products, stock, prices and orders then stay in sync automatically: from Shopify, WooCommerce or Lightspeed to Bol.com, Amazon, Zalando, Kaufland, OTTO and more. Connecting a new channel becomes a matter of minutes instead of weeks.
Everything under control.
AI field mapping
The AI reads the API docs of both platforms and maps every field from source to marketplace by itself — no manual configuration, no mapping tables to fill in. Tricky cases like variants, sizing and category structures are translated automatically too.
Product & inventory sync
Products, prices, stock and orders stay in sync automatically across all your channels. When an item sells out somewhere, the stock is updated everywhere instantly — overselling and manual updates become a thing of the past.
Every marketplace
Bol.com, Amazon, Zalando, Kaufland, OTTO and Fnac — connected to Shopify, WooCommerce or Lightspeed. And because the AI builds the connection from documentation, a marketplace that isn't listed yet isn't a blocker but a request.
Automatic code generation
The connection is generated as a production-ready sync, with retries and error handling built in. If something does get stuck — a rate limit, a timeout — it's retried and you see what happened, without the sync grinding to a halt.
From marketplace to result.
Pick source and target
Select your store and the marketplace you want to sell on. Multiple marketplaces from the same source works too — each channel gets its own connection.
Test the connection
The AI validates your credentials and tests the connection to both platforms. Only when both sides demonstrably work does the next step begin — no half-working integrations.
AI builds the mapping
The API documentation is parsed and every field is mapped automatically. You're shown the complete mapping for review before anything synchronises: you keep the final say.
Synchronise
The generated connection runs on schedule or on demand and keeps products, stock, prices and orders in sync. Every sync run is transparent: what was updated, what was skipped and why.
Built for your role.
List your catalog on multiple marketplaces at once, without tinkering per platform. Every additional channel is a connection of minutes instead of a project of weeks.
Keep stock and prices identical everywhere, without double entry or overselling. Your webshop remains the source of truth; the channels follow automatically.
Add new sales channels in minutes instead of weeks of development. No more integration backlog for IT — the connection writes and maintains itself.
Try Channel Connector today.
Start free — connect your first marketplace in five minutes.